TechFlow Solutions
B2B SaaS Platform Redesign
"designpulsex transformed our platform from a confusing interface to an intuitive, user-friendly experience. The impact on our business has been extraordinary - we're now seeing significantly higher user engagement and much happier customers."
The Challenge
TechFlow was experiencing high user abandonment rates (67%) and overwhelming customer support requests due to their complex, outdated user interface. New users were particularly struggling to navigate the platform effectively.
Our Solution
We conducted extensive user research and usability testing to identify pain points. Our redesign focused on progressive disclosure, clear information hierarchy, and intuitive navigation patterns that guided users naturally through their workflows.
Measurable Results
- • 45% increase in user engagement
- • 60% reduction in support tickets
- • 35% improvement in task completion rates
- • 4.8/5 user satisfaction score